Africa Tourism Recovery Summit
July 16, 2021 - July 18, 2021

Africa Tourism Recovery Summit

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Villa Rosa Kempinski, Nairobi, Kenya
Villa Rosa Kempinski, Nairobi, Kenya

EVENT OVERVIEW

The Ministry of Tourism and Wildlife of the Republic of Kenya and the Ministry of Tourism of the Kingdom of Saudi Arabia are convening a meeting of African tourism ministers to discuss restarting and rebuilding the African tourism industry. This high-level summit will focus on the new era the tourism sector is entering and explore ways of rebuilding the African tourism sector. This high-level summit will focus on the new era the tourism sector is entering and explore ways of rebuilding the African tourism sector. DISCOVER NOW
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SCHEDULE OF EVENT

List of Planned Events
Thay Are Expected

9AM- 10PM
Arrival of delegate

Arrival, bilaterals and welcome dinner

8:30AM
Welcome tea and coffee available

Welcome tea and coffee available

09:00AM 
Welcome to the Tourism Recovery Summit

Honorable Najib Balala, Minister of Tourism & Wildlife, Kenya

09:10AM 
Keynote speech

H.E. Ahmed Alkhateeb, Minister of Tourism, Saudi Arabia & Chairman of the Saudi Fund for Development

09:20AM 
Keynote speech

Honorable Edmund Bartlett, Minister of Tourism, Jamaica & Governor of the Global Tourism Resilience and Crisis Management Centre.

09:30AM 
The recovery of African Tourism

Africa’s tourism industry has been hit hard by COVID-19, with almost all international tourism grinding to a halt at the height of the pandemic in 2020. UNCTAD estimates this could cause a loss of more than $4 trillion to global GDP in 2020 and 2021. Demand is not expected to return to pre-COVID levels before 2023. In the wider context of declining
economic security as a result of the pandemic, it is vital that both public and private sector
stakeholders understand the role they can play in supporting the recovery of the tourism sector.

10:15AM 
Partnership for African tourism – a role for Saudi Arabia?

As the biggest investor in tourism globally, Saudi Arabia plays a vital role in supporting
tourism strategies globally. The Kingdom is focused on prioritizing collaboration, innovation and sustainability across
the sector. This session will focus on key learnings from Saudi’s experiences as both an emerging place-maker and as a tourism investor and will provide a view on how Saudi Arabia can work
with the tourism leaders across Africa to maintain momentum towards establishing sustainable, innovative, and thriving tourism industries.

11:00AM 
Morning coffee break

Morning coffee break

11:20AM 
Saudi Arabia – Kenya Memorandum of Understanding Signing Ceremony

Honorable Najib Balala and H.E. Ahmed Alkhateeb

11:30AM 
The Nairobi Action Plan

Emerging markets around the world rely heavily on tourism to boost GDP and
economic growth. Africa offers untold potential when it comes to the tourism sector. At the same time, the continent has the fastest growing economy globally. The Nairobi Action Plan intends to establish a mechanism for future collaboration and knowledge exchange between the leaders of the African tourism industry, and
Saudi Arabia, and prioritizes emerging market solutions to the challenges the industry
faces in this new world of tourism. This session will call upon contributions from all attending Ministers and will be led by 6 Sherpas representing North, East, South, Central, and West Africa, as well as Saudi
Arabia.

12:40PM
Closing remarks

H.E. Ahmed Alkhateeb, Minister of Tourism, Saudi Arabia & Chairman
of the Saudi Fund for Development.

12:45PM 
Lunch

LUNCH

13:45PM 
Bilateral meetings with the Kingdom of Saudi Arabia

Tea and coffee available

 07:00AM
Last Final Days
Game drive
Breakfast in the Bush
Return to hotel
Delegates departure
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Africa Tourism Recovery Summit

The summit is also an opportunity discuss building stronger partnerships between African countries and the Kingdom of Saudi Arabia to mitigate these effects. Bringing together policymakers, the Saudi Development Fund and the Tourism Development Fund of Saudi Arabia, the event will provide the space to explore tangible opportunities for collaboration and deliberate innovative solutions to successfully restart the tourism industry.
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TOURISM SUMMIT

Featured Speakers

Honorable Najib Balala

Honorable Najib Balala

Minister of Tourism & Wildlife, Kenya
H.E. Ahmed Alkhateeb

H.E. Ahmed Alkhateeb

Minister of Tourism, Saudi Arabia & Chairman of the Saudi Fund for Development
Honorable Edmund Bartlett

Honorable Edmund Bartlett

Minister of Tourism, Jamaica & Governor of the Global Tourism Resilience and Crisis Management Centre
Randy Durband

Randy Durband

CEO, Global Sustainable Travel Council
TOURISM SUMMIT

Why You Join Us?

The Tourism Recovery Summit Africa, taking place on 16 July 2021 in Nairobi, will offer a forum for meaningful dialogue on the themes of: DISCOVER NOW
SUSTAINABILITY
SUSTAINABILITY

Defining and developing what sustainability means to tourism, from the environmentalconsiderations to the impact on local communities, travelers, businesses and governments

INNOVATION
INNOVATION

Developing emerging market solutions to new world challenges to rebuild the tourism industry across Africa

COLLABORATION
COLLABORATION

Partnering on initiatives that drive momentum and support the continued efforts to establish sustainable, innovative and thriving tourism industries